Organising your own Dance night Part 3, dj's music and style

0:00 In part three of organising your own dance night

Alright folks, in part three of organising your own dance night. Part one we discussed basically finding the venue. Part two, advertising it. Now let's say you advertised, you've got the venue, but what goes par and par with advertising is this. The style of music you're going to be playing, the theme of the night, and the DJs. Now then, okay, maybe you can do the entire night yourself, that's fine. But what you have to consider is that the night could be six, seven hours. Can you do a set for six or seven hours? Perhaps you can. But again there's a lot of psychology here. Perhaps people may like a change, may like something different. If you can play different kinds of music then that's brilliant. But people like to see a different DJ. There's some hype about it. It's good. It is nice.

And again, the beauty about it is this. If you feel confident in yourself, then you're in a position, because logically it's your night, to do the last set. It's your night, you might as well do it. So again, you need to think about the style of music you want to play. Now this is where I will say stop. Because the first thing you're going to think of is this. I love hardcore, I love rave, I love jungle. And then that's the first thing you're going to do, is do a night of what you like. But if you're going to look at it from a business point of view, forget that, you need to look at it and think, what do people like in my area more than the stuff, you know, what's the main type of music people like? Because if you're going to do a dance night with the style of music you like, and only half a dozen people like it, straight away...

1:49 There's nothing wrong with that

It's a no-goer. You're not going to get anybody there. Sadly, this is where you have to start looking at, like I said, from a business point of view. That's what it's about. If you want to make a few quid, if you're in it just for a bit of fun and you want to laugh and you want a few of your friends around, then that's fine. There's nothing wrong with that. Don't get me wrong. If you love music, it doesn't matter what it costs, you'll do it. But if you want to start earning money from it, you have to look at it from that point of view. So choose your music styles. Now then. There's nothing wrong in, let's say, you being the best drum and bass DJ in the area and that's all you like. But what you need to do is you need to try and get other people involved. Again, there's a lot of psychology here because there could be some people out there that think we don't like drum and bass but, and let's say they like soul. So if you can get a soul set at the beginning of the night and they stay there and the crowd are hyped up and going for it when the drum and bass is being played at the end of the night.

3:16 Bit of soul and R&B

I guarantee you, a lot of those people will be walking out there thinking, wow, that was good. Because it's also, like I said, psychological. They're joining in with the crowd. There's an atmosphere, there's vibe, there's all this fantastic sound going on. And they'll just big up what's happening and they'll love it. So, for example, like I said, if you're into drum and bass, alright, you could do the last set. That's not a problem. But why don't you, again, it's about building the crowd up. Start with a bit of soul and R&B, then go to a bit of hip-hop, then maybe go to a tiny bit of house, and then finish off with drum and bass. Now if you do that, what you're actually doing is instead of just categorising that tiny amount of people and just almost pigeonholing a section, you're reaching a far greater audience, which is very important. Then, maybe if your night does take off,

Then you can have specific nights for specific types of music. And I guarantee you, if your night is a success, even the people who don't like that specific type of music will go anyway because they like to go with the crowds, people like to be seen, that sort of thing. So that's where the DJs come in. Now then, you will be in a position after your first or second night whereby it will happen, guarantee you. You'll be having every single DJ under the sun come along. I'll do your set, I'll give you a set, etc. But that's when you have to be the promoter because that's what you are and say, right, give me a CD, give me a tape, give me some literature, give me some information on yourself and listen. Because at the end of the day, if you employ a crap DJ and he does a crap set, it's going to look bad on you. Not necessarily, I mean they'll look a bit of a plonker as well, but you've got to try and choose your people correctly. So on this video...

What you've got to consider is this, the style you want to format your evening. In other words what I mean by the style, the sort of music you want to be played on that evening. When I say the theme we'll go into that a little bit more in the future. Again the type of music, yep we've gone into that, and also the DJs. Now then, again if you can find DJs locally that are well known and people like them then that's brilliant. Because, of course, they're going to invite their friends. And if that DJ, who's a cool guy down the road or a cool lady down the road, knows they're playing, then they're going to be telling all their mates to turn up to watch them. Isn't it? That's how it works. It's all on the basis of that one big word, hype. So I hope this has been a help. There's loads more videos to come. Practice and enjoy.

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